Thursday, June 15, 2006

 

Phoenix Taking Steps To Rejuvenate Its Brand

The Phoenix Cos., which has been fighting to gain favor from skeptical investors and Wall Street, introduced a new logo Wednesday and said it signifies the company is strong and "poised for growth."

In addition, Hartford-based Phoenix this week took a step closer to a deal that would give the company more money for a possible acquisition or other investments.

Phoenix Taking Steps To Rejuvenate Its Brand
Source: Hartford Courant

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