Wednesday, September 06, 2006
Affluent Customers Drive Growth For MassMutual
MassMutual's Walnut Creek-based Bay Area general agency is selling life insurance like crazy. That's due to a focus on upscale customers and an expansion plan that has created three new branches in recent years with several more in the offing.
The San Francisco Bay Area Agency LLC, one of more than 80 independent MassMutual general agencies nationwide, now has $3 billion of life insurance in force, compared with $1.9 billion five years ago. Much of that growth has occurred since April 2001, when Robert Fakhimi took over as president and CEO of the agency and a MassMutual general agent. The agency boasts 35,000 Northern California policyholders, up from about 22,000 when Fakhimi arrived.
Affluent Customers Drive Growth For MassMutual
Source: Biz Journals
The San Francisco Bay Area Agency LLC, one of more than 80 independent MassMutual general agencies nationwide, now has $3 billion of life insurance in force, compared with $1.9 billion five years ago. Much of that growth has occurred since April 2001, when Robert Fakhimi took over as president and CEO of the agency and a MassMutual general agent. The agency boasts 35,000 Northern California policyholders, up from about 22,000 when Fakhimi arrived.
Affluent Customers Drive Growth For MassMutual
Source: Biz Journals
Permalink posted by armandn @ 6:34 AM 
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