Tuesday, September 05, 2006

 

As Life Insurance Awareness Month, September Offers Educational Opportunity

September was designated Life Insurance Awareness Month (LIAM) in 2004 as a response to the fact that millions of Americans are financially vulnerable due in large part to having no life insurance or inadequate coverage.

More than 100 of the nation's leading insurance companies and industry groups are throwing their support behind the educational campaign, coordinated by the nonprofit Life and Health Insurance Foundation for Education (LIFE). The industry-wide effort will focus on coverage needs, but carriers like Guardian are committed to keep it going beyond September. It helps that LIAM coincides with the annual open-enrollment season.

As Life Insurance Awareness Month, September Offers Educational Opportunity
Source: Benefit News

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