Wednesday, September 20, 2006
Boomers at 60: Lifestyle Changes and Economic Status Challenge Marketers
With Boomers turning 60 and estimated to account for a third of U.S. economic activity, marketers are scrambling to target this unique demographic. To help organizations understand the changing needs and harness the purchasing power of this nearly- silver generation, BEYOND THE BOOMERS: The Transition Years(TM), a day-long marketing conference, is being convened October 20, 2006 at Chicago's Hilton Towers Hotel.
Boomers at 60: Lifestyle Changes and Economic Status Challenge Marketers
Source: PR Newswire
Boomers at 60: Lifestyle Changes and Economic Status Challenge Marketers
Source: PR Newswire
Permalink posted by armandn @ 1:13 PM 
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