Tuesday, September 19, 2006

 

While We Were Sleeping: Great Opportunities in LTCi

Much has been written and will continue to be written about the changes to Medicaid under the Deficit Reduction Act of 2005 (DRA 2005) and its affect on, among other things, the potential for long-term care insurance (LTCI) as an attractive and suitable financing tool in our clients' and our planning arsenals. While there continues to be active debate on the need for the Act from some of our colleagues (mostly in the elder bar community), and in some cases litigation about the way in which the law was enacted, we can draw at least two conclusions from it. First, the changes under the act are decidedly consumer-unfriendly as they relate to the Medicaid asset transfer strategies sometimes used in the past. Second, the act's changes represent the greatest LTCI marketing opportunity in recent memory.

While We Were Sleeping: Great Opportunities in LTCi
Source: Life Insurance Selling

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