Tuesday, April 03, 2007

 

AXA Equitable Encourages Consumers to Overcome Retirement Planning Inertia

AXA Distributors, LLC is launching a new marketing campaign to encourage consumers to overcome their inertia and focus on retirement planning. The company has developed materials to facilitate the retirement planning process that registered representatives can use to help clients plan for their futures. To encourage reps who sell its annuity products to initiate such conversations with their clients, AXA Distributors is offering to buy both of them a Grande Latte or their beverage of choice.

AXA Equitable Encourages Consumers to Overcome Retirement Planning Inertia
Source: PR Newswire

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