Thursday, February 14, 2008

 

State Farm and LeBron James Announce Marketing Relationship

State Farm and LeBron James NBA All-Star of the Cleveland Cavaliers have entered into an agreement that will bring two winning brands together. The relationship will focus on efforts targeting the young adult market, and on initiatives that help provide children and young adults with safer, stronger, and better-educated communities.

State Farm and LeBron James Announce Marketing Relationship
Source: PR Newswire

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