Tuesday, August 19, 2008

 

John Hancock Launches College Savings Back-to-School Campaign with Roll of the Die

John Hancock Freedom 529 launched its annual back-to-school campaign with an innovative marketing tool designed to grab financial consultants' attention: a full-fledged leave-behind board game for young players ages 5-10, called "The Road to College."

John Hancock Launches College Savings Back-to-School Campaign with Roll of the Die
Source: Yahoo! Finance

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