Monday, September 14, 2009
Insurers' Ratings Weigh Heavily On Advisers
A year after the onset of the financial crisis, advisers remain wary of insurers' financial health when recommending products, according to the InvestmentNews 2009 Insurance Product Survey.
This year, 58.6% of the 953 advisers surveyed indicated that an insurer's financial rating was the most important factor they considered when recommending life insurance to clients. That's up from the 47.0% who cited it in 2008.
The product's price ranked No. 2 as a consideration and was cited by 46.6% of respondents, compared with 41.2% last year...
Investment News: Insurers' Ratings Weigh Heavily On Advisers
This year, 58.6% of the 953 advisers surveyed indicated that an insurer's financial rating was the most important factor they considered when recommending life insurance to clients. That's up from the 47.0% who cited it in 2008.
The product's price ranked No. 2 as a consideration and was cited by 46.6% of respondents, compared with 41.2% last year...
Investment News: Insurers' Ratings Weigh Heavily On Advisers
Permalink posted by markw @ 5:23 AM 
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